Digital Experience Design

Arclight2023

Digital Experience Design

Client

Arclight

Year

2023

Services

UX Design, Digital Experience

THE CHALLENGE

The product was loved but the interface was holding it back. Discovery felt like work.

OUR APPROACH

Rebuilt the core discovery flow from zero. Motion-led interactions. Every transition earned.

THE OUTCOME

Users discovered 3x more music per session. Churn dropped 40% in 60 days.

320%

increase in session time

89%

user satisfaction

12

week delivery

Brand Identity & Motion System

Next Project

Brand Identity & Motion System